Many fear AI as a tool of repressive regimes and rapacious big business. Instead, I think AI will empower the individual just as the smartphone did through a service I call Concierge Intelligence
From CMO to CAO: How Marketing Can Get Its Mojo Back
With a new generation of consumers classical marketing is set to make a comeback even while marketing and advertising technology conquer new frontiers. Today’s post on my marketing blog outlines the path.
Concierge Intelligence & The Fulfilment of The Promise of The Digital Age
Over the couple of years there has been a creeping disenchantment with the promise of AI. In normal times the cycle would have reversed over a couple of decades. But the pandemic has shortened all cycles of change and I believe AI will make a strong comeback over the next few years. Further I believe that this comeback will be powered by a form of AI that will be an adjunct to an individual and not a corporate or governance tool. A form of AI that I call Concierge Intelligence (CI) It is also my bet that the next big thing in consumer product to rival the smartphone will be CI. This post outlines the forces that will lead to the emergence of CI and its broad contours.
Mr Holmes and Dr Alexa
Will Big Data powered by a layer of AI will become a public utility like electricity and water?. Available to anyone. For a price of course. As today’s post on my blog here is a short, short story to give the thought narrative life. The game is afoot!
The Coming Age of AI and IoT as Public Utilities?
For the past year or so AI has become a big interest of mine both at the professional and the philosophical level. After a few days of wallowing in the shock of the Covid19 disruption I have begun to think about the deeper changes this Black Swan event will effect in all aspect of human society and civilisation. Today’s post on my blog is about a possible paradigm shift that can happen in the area of particular interest to me – AI and the related fields of Big Data and IoT. Look forward to your comments and views.
Hello Again Mr. Copperfield!
In this series of messages I share my view and response to books I have recently read and liked. I…
Should AI Have Agency?
As AI begins to move centre stage in human affairs it is time we start evolving broader laws governing it. This post briefly postulates one such tenet
Audience of One: A Book Review
At the heart of good marketing and marketing communication is a grasp of the gestalt. Of what is and what is likely to happen in the broader world of human lives and society. And good art – both the fine and the popular kind – offers us glimpses into this gestalt that while resonating with our own experience allow us to go deeper and wider in our perception of world. In this “review” series of posts I offer my brief takes on books, movies and television that I have liked and which in some way inform and further my practice as a professional strategist.
Is Generation Z the “Buddha Generation” and Will It Save The World?
Marketing is a socio-cultural and socio-economic activity. Great marketing success often lies in anticipating and acting on change in societal and cultural trends which are not yet mainstream but around the corner. Today’s post on my blog is about one such change waiting to happen at the deepest level of society and culture.
The Increasing Importance of Building B2B Brands in the Digital Era
In my pursuit of discerning and studying shifts in the world of marketing I sometime perceive a change that might help the world combat its present ills of rising inequality, the threat of climate change and monopolistic rapaciousness. One such shift I perceive is in the increasing need for businesses to build their B2B brand and the conditions under which they need to do so. Today’s post on my blog outlines this shift.
